SF Commercial Property Conversations
SF Commercial Property Conversations hosted by Bruce Bean is the go-to podcast for anyone fascinated by the intricacies of commercial real estate in the San Francisco Peninsula and beyond. Each episode dives deep into the world of commercial property investments, featuring insights from seasoned investors, industry experts, and professionals who have shaped the landscape of San Francisco’s market. Join us as we explore successful investment strategies, discuss the challenges and opportunities unique to the Bay Area, and uncover the stories behind the buildings that define our skyline. Whether you’re a CPA, doctor, retired professional, or someone with an interest in commercial real estate, this podcast offers unparalleled insights into making informed decisions in one of the world’s most competitive markets. From the dynamics of Triple Net Leases to the legacy of family trusts in real estate, ”SF Commercial Property Conversations” is your invitation to the conversation about building wealth, creating legacies, and investing in commercial properties wisely. With Bruce Bean’s expert guidance, get ready to unlock the strategies for success and be inspired by the journeys of those who’ve navigated the complex waters of commercial real estate investments.
Episodes

Tuesday Feb 25, 2025
Numbers to Net Worth: Paul Levine’s Guide to CRE and Cost Segregation
Tuesday Feb 25, 2025
Tuesday Feb 25, 2025
In this episode of SF Commercial Property Conversations, host Bruce Bean sits down with Paul Levine, a former CPA turned commercial real estate expert. With over 50 years of experience in income taxes and financial strategies, Paul brings unique insights into commercial real estate, cost segregation, and tax-saving strategies.
Paul shares how an unexpected turn of events led him to pass the real estate exam and dive into the world of CRE. He explains the fundamentals of cost segregation—how breaking down property assets into different categories can lead to significant tax benefits. Paul also discusses the importance of working with the right professionals and how cost segregation can apply to properties beyond traditional commercial buildings, including single-family rentals and even airplane hangars.
Other key topics include:
The basics of cost segregation and why it matters
How tax laws are evolving and what investors should know
The risks and rewards of 1031 exchanges
Common tax strategies that can save property owners thousands
If you're in commercial real estate or looking to maximize your investment returns, this episode is packed with expert advice and real-world examples.
---------------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest

Thursday Feb 20, 2025
Vernon Webb: From Silva to Mindfulness Coaching for Sales Success
Thursday Feb 20, 2025
Thursday Feb 20, 2025
What if the key to sales success isn’t just strategy but mindset? In this episode of SF Commercial Property Conversations, Bruce Bean sits down with Vernon Webb, a leadership coach and mindfulness expert, to uncover the mental roadblocks that keep professionals from reaching their full potential.
Vernon shares his fascinating journey—from discovering the Silva Mind Control Method in the 1970s to coaching Fortune 500 companies and government institutions on harnessing the power of the subconscious mind. Learn how meditation, visualization, and belief systems can directly impact sales, influence, and overall business success.
This episode is a must-listen for sales professionals, real estate agents, insurance brokers, and business leaders looking to break through mental barriers and elevate their performance.
Key Topics Covered:
How Vernon discovered the Silva Method and its impact on his life
The science behind brainwave states and their connection to success
Why belief systems shape sales outcomes more than we realize
How to reprogram your subconscious for confidence and high performance
The similarities between Vernon’s coaching and Tony Robbins' mindset strategies
If you’re ready to shift your mindset and unlock new levels of success, tune in now!
---------------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest

Tuesday Feb 18, 2025
Evin Wieser: Where Genetics Insight Meets Property Management Innovation
Tuesday Feb 18, 2025
Tuesday Feb 18, 2025
Evin Wieser started his career in genetics but found his true calling in property management. In this episode, he shares how he transitioned from working at Roche to managing some of San Jose’s most exciting commercial properties, including San Pedro Square Market. We also dive into the growing trend of office-to-residential conversions and the science behind managing large-scale buildings.
If you’re interested in real estate, career pivots, or commercial property trends, you won’t want to miss this conversation!
---------------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest

Wednesday Feb 12, 2025
Small-Town Beginnings, Big-City Brokerage: The Joe Killinger Story
Wednesday Feb 12, 2025
Wednesday Feb 12, 2025
On this episode of SF Commercial Property Conversations with Bruce Bean, we sit down with Joe Killinger, a dynamic force in the world of commercial real estate. From growing up on a small farm in Nebraska to building a thriving brokerage in Los Angeles, Joe's story is one of resilience, creativity, and entrepreneurial spirit.
Joe shares insights from his early days running the family farm with his mother, navigating financial challenges during college, and finding his footing in California. He talks about selling children's shoes, working in telemarketing, and discovering his passion for real estate—a journey that led him to establish multiple ventures, including Commercial Brokers International and Icon Capital Advisors.
Listeners will gain unique insights into Joe's transition from residential to commercial real estate, the nuances of triple net properties, and the challenges of scaling a nationwide affiliate network for independent brokers. Joe also opens up about community-focused initiatives, like helping wildfire victims in Los Angeles, and his experiences traveling internationally for business.
This episode is packed with valuable lessons for aspiring brokers, seasoned professionals, and anyone fascinated by stories of perseverance and ambition.
---------------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest

Thursday Feb 06, 2025
Leveraging Legal Experience for CRE Success: Kathi Constanzo’s Story
Thursday Feb 06, 2025
Thursday Feb 06, 2025
On this episode of SF Commercial Property Conversations with Bruce Bean, we are joined by Kathi Constanzo, CCIM—a leading commercial real estate professional based in Pasadena. Kathi’s journey into CRE is nothing short of inspiring. Starting her career in commercial real estate at the age of 48 after a successful tenure in the legal and entrepreneurial spaces, Kathi shares how her unique skill set paved the way for her success.
From leveraging her legal background to mastering mentorship and breaking barriers as a woman in commercial real estate, Kathi offers actionable insights for anyone looking to thrive in this field. She emphasizes the importance of mentorship, client relationships, and a willingness to work hard and continuously learn.
Kathi also discusses her practical approach to marketing, why providing value upfront is key to building a client base, and how personal touches, like maintaining a detailed contact database, can strengthen business relationships. Whether you’re new to CRE or a seasoned pro, this conversation is full of inspiration and practical advice.
What You'll Learn:
Why it’s never too late to start a career in CRE
The importance of mentorship and how to find a great mentor
Kathi’s marketing strategies, from cold calling to building connections
How women can succeed in male-dominated industries
Tips for managing your time, tracking leads, and using simple tools like Excel
---------------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest

Tuesday Feb 04, 2025
Cyber Risk and Resilience: Expert Advice from Joe Erle
Tuesday Feb 04, 2025
Tuesday Feb 04, 2025
In this episode of SF Commercial Property Conversations with Bruce Bean, we sit down with cyber insurance expert Joe Erle from C3 Insurance to demystify the world of cyber risks and how businesses can safeguard their operations in today’s digital landscape.
Joe shares his fascinating journey from working in corporate America to becoming a leader in cyber insurance, inspired by his entrepreneurial family roots. He dives deep into the rapidly growing field of cyber insurance, shedding light on why it's a critical tool for businesses of all sizes—especially in a world where ransomware and data breaches are ever-present threats.
Key insights from the conversation include:
The evolution of cyber insurance since its inception in 1999.
Real-world examples of businesses navigating ransomware attacks, including lessons learned.
The essential safeguards companies need to implement to qualify for coverage, like multi-factor authentication and endpoint detection.
The surprising affordability of cyber insurance today, thanks to a competitive market.
Joe also gives practical advice on navigating the aftermath of a cyberattack, explains how cyber insurance can act as a safety net, and even discusses its relevance for influencers.
---------------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest

Thursday Jan 30, 2025
Silicon Valley’s Industrial Edge: Insights from Kevin Peixoto
Thursday Jan 30, 2025
Thursday Jan 30, 2025
In this episode of SF Commercial Property Conversations, Bruce Bean sits down with Kevin Peixoto, founder of KPA Commercial, to explore the dynamic industrial real estate market in Silicon Valley. Kevin shares his journey from growing up in a real estate-savvy family to building his successful career in commercial real estate.
Key highlights include:
The industrial market's resilience and how demand for smaller buildings drives prices.
Insights into SBA financing and why it’s a strategic choice for owner-users.
The challenges of power requirements for industrial buildings and how they impact buyers.
Kevin’s personal philosophy on property management and growing a real estate portfolio.
--------------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest

Tuesday Jan 28, 2025
Securing the Future of CRE: Insights from Devin Ickes
Tuesday Jan 28, 2025
Tuesday Jan 28, 2025
In this episode of SF Commercial Property Conversations with Bruce Bean, we sit down with Devin Ickes, a commercial real estate (CRE) security expert, to explore the evolving landscape of security in CRE. From his roots in data-driven real estate technology to his current role at Cybex Security, Devin shares how his extensive industry experience informs his approach to providing tailored, high-touch security solutions.
Discover how technology, data, and personalized service intersect to address modern security challenges. Devin explains how Cybex’s custom systems for cameras, access control, intrusion detection, and fire monitoring are setting a new standard for service and innovation in the San Diego market.
Key highlights:
Devin’s career evolution from real estate technology to CRE security.
The critical role of technology in shaping today’s CRE landscape.
How Cybex Security delivers personalized service in a field dominated by large corporations.
Why data and real-time insights are essential for modern security solutions.
Learn how to secure your commercial property while maintaining a human touch in an AI-driven world. Don’t miss this insightful conversation!
--------------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest

Thursday Jan 23, 2025
Matthew Smith: Riding the Wave from Baywatch to RealNex
Thursday Jan 23, 2025
Thursday Jan 23, 2025
Join Bruce Bean as he dives into a fascinating conversation with Matthew Smith, a seasoned professional in commercial real estate technology, and the creative force behind RealNex. From his early inspirations watching Baywatch to his journey across the country, Matthew shares his unique path to success.
Discover how Matthew’s experiences—from selling cars in San Diego to excelling in commercial real estate software—shaped his professional approach. He also delves into the critical lessons he learned, including the importance of maintaining a “logbook,” which continues to influence his work today.
In this episode, you’ll hear:
Why Matthew Smith would love to have dinner with Elon Musk.
How his grandfather’s work with Northrop Grumman inspired his fascination with space.
The unconventional journey that brought him to California and into the commercial real estate industry.
How RealNex provides cutting-edge CRM solutions tailored to brokers and real estate professionals.
Whether you're interested in commercial real estate, innovative software, or inspiring life journeys, this episode has something for everyone.
-------------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest

Wednesday Jan 22, 2025
Global Strategies, Local Impact: Shaun Bird’s Asset Management Approach
Wednesday Jan 22, 2025
Wednesday Jan 22, 2025
Welcome to another episode of SF Commercial Property Conversations with Bruce Bean! This week, Bruce is joined by Shaun Bird, a seasoned asset management expert with over two decades of experience spanning property management, technical facilities management, and asset strategy.
Shaun shares his fascinating journey from growing up in Dubai to establishing himself in the U.S., where he has developed innovative strategies for managing diverse properties. Tune in as Shaun demystifies the key differences between property management and asset management, explains the significance of CapEx, and discusses the role of ISO standards in modern asset management.
From leveraging AI for better decision-making to overcoming challenges in affordable housing, Shaun's insights offer a masterclass in navigating the complexities of property and asset management.
Key Topics Discussed:
Shaun's career path: From Dubai to the U.S.
Property management vs. asset management: What sets them apart?
Capital expenditures (CapEx): Breaking it down.
The role of ISO standards in asset management.
How AI is revolutionizing operational efficiencies.
-------------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest