SF Commercial Property Conversations
SF Commercial Property Conversations hosted by Bruce Bean is the go-to podcast for anyone fascinated by the intricacies of commercial real estate in the San Francisco Peninsula and beyond. Each episode dives deep into the world of commercial property investments, featuring insights from seasoned investors, industry experts, and professionals who have shaped the landscape of San Francisco’s market. Join us as we explore successful investment strategies, discuss the challenges and opportunities unique to the Bay Area, and uncover the stories behind the buildings that define our skyline. Whether you’re a CPA, doctor, retired professional, or someone with an interest in commercial real estate, this podcast offers unparalleled insights into making informed decisions in one of the world’s most competitive markets. From the dynamics of Triple Net Leases to the legacy of family trusts in real estate, ”SF Commercial Property Conversations” is your invitation to the conversation about building wealth, creating legacies, and investing in commercial properties wisely. With Bruce Bean’s expert guidance, get ready to unlock the strategies for success and be inspired by the journeys of those who’ve navigated the complex waters of commercial real estate investments.
SF Commercial Property Conversations hosted by Bruce Bean is the go-to podcast for anyone fascinated by the intricacies of commercial real estate in the San Francisco Peninsula and beyond. Each episode dives deep into the world of commercial property investments, featuring insights from seasoned investors, industry experts, and professionals who have shaped the landscape of San Francisco’s market. Join us as we explore successful investment strategies, discuss the challenges and opportunities unique to the Bay Area, and uncover the stories behind the buildings that define our skyline. Whether you’re a CPA, doctor, retired professional, or someone with an interest in commercial real estate, this podcast offers unparalleled insights into making informed decisions in one of the world’s most competitive markets. From the dynamics of Triple Net Leases to the legacy of family trusts in real estate, ”SF Commercial Property Conversations” is your invitation to the conversation about building wealth, creating legacies, and investing in commercial properties wisely. With Bruce Bean’s expert guidance, get ready to unlock the strategies for success and be inspired by the journeys of those who’ve navigated the complex waters of commercial real estate investments.
Episodes

Feb 26, 2026
Feb 26, 2026
20 min
What happens when a U.S. Air Force Special Operations officer trades deployments for Delaware Statutory Trusts?
In this episode, Bruce Bean sits down with Steve Haskell, founder of Anchor 1031, to discuss his journey from military service to raising over a billion dollars in capital for passive real estate investments. After seven years on active duty and time spent deploying around the world, Steve made the decision to prioritize family life — and that pivot led him into commercial real estate.
Steve shares how he entered the world of syndicated real estate, helped scale a capital raising firm to $600 million per year, and later launched Anchor 1031 after serving in leadership at Realty Mogul. Today, his firm specializes in helping investors complete 1031 exchanges into Delaware Statutory Trusts (DSTs) — offering passive, diversified access to institutional-quality properties.For more information: www.anchor1031.com
--------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest
Feb 26, 2026
20 min

Feb 25, 2026
Feb 25, 2026
17 min
Artificial Intelligence is changing everything — and commercial real estate is no exception.
In this episode, Bruce Bean sits down with Matt Hagar, founder of AiCRE Partners, to talk about how AI is transforming brokerage, investing, and the future of commercial real estate.
Matt shares his journey from growing up in Brentwood to leading the commercial division at Intero for 10 years, and now launching AiCRE Partners — a brokerage built around Artificial Intelligence Commercial Real Estate and Asset Investing Commercial Real Estate.
With over 15 years in the industry and prestigious designations including SIOR and CCIM, plus a Master’s in Real Estate from the University of San Diego, Matt brings both experience and innovation to the table.
--------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest
Feb 25, 2026
17 min

Feb 24, 2026
Feb 24, 2026
21 min
What if a personal crisis led you to discover the true power of real estate investing?
In this episode of SF Commercial Property Conversations with Bruce Bean, Bruce sits down with Kathy Fettke, founder of RealWealth, to talk about how she turned a life-altering moment into a mission to help others build passive income through smart real estate investing.
Kathy shares how her husband’s melanoma diagnosis forced her to rethink everything. With an over-leveraged home in California and little backup protection, she quickly learned how rental income could provide financial stability. That experience sparked her journey into interviewing top wealth experts, including Robert Kiyosaki, and discovering key principles that still guide her investment strategy today.
She explains the four fundamentals she looks for in a market: job growth, population growth, affordability, and infrastructure expansion. That framework led her to invest in Dallas before the 2008 crash — helping her and many others avoid financial disaster while building strong cash flow and long-term appreciation.
--------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest
Feb 24, 2026
21 min

Feb 5, 2026
Feb 5, 2026
21 min
How does someone go from painting and opera singing to designing a $230 million studio campus in downtown LA? Architect Tima Bell shares his journey from fine arts to founding Bell Design Group and leading complex, global architectural projects.
In this episode of SF Commercial Property Conversations with Bruce Bean, architect Tima Bell takes us through his unique and passionate journey into architecture. Starting with a background in painting and art, Tima reveals how a desire to better understand space led him to architecture school—and ultimately to co-founding Bell Design Group.
Tima discusses the evolution of his career, from hands-on design-build projects and furniture design to creating world-class studio campuses and civic projects. He shares insights into designing under complex zoning conditions, building a multi-country team, and why creativity and passion are core values in his firm.
---------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest
Feb 5, 2026
21 min

Feb 4, 2026
Feb 4, 2026
17 min
What do the Department of Defense and commercial real estate have in common? For Organizational Development expert Jenn Santoso, they both shaped a dynamic and mission-driven consulting career. In this episode, Jenn joins Bruce Bean to reflect on her fascinating journey—from consulting within the strict hierarchies of the DoD, to training across departments at SDG&E, to finding her niche in leadership development for commercial real estate firms.
Jenn shares the lessons she learned from each sector, how she built a 1,000-member real estate investing group, and what it means to truly connect with clients. You'll hear about her involvement with CREW San Diego, her thoughtful use of AI in leadership consulting, and how she’s growing her business through relationships, not cold calls.
Whether you’re in property management, training and development, or simply curious about evolving your career through multiple sectors, Jenn’s story is a powerful reminder of how adaptability, connection, and fun can shape a fulfilling path forward.
---------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest
Feb 4, 2026
17 min

Feb 3, 2026
Feb 3, 2026
16 min
In this episode, Bruce sits down with Yindy Felkins, a powerhouse in construction and commercial real estate. Yindy shares her journey from Hong Kong to San Francisco, her 20-year career rising from intern to project executive and business owner, and her current mission to empower construction business owners through smart delegation and business coaching.
They dive deep into topics like:
The importance of having multiple exit strategies in real estate investing
How communication breakdowns derail construction projects
Why saying "yes" too often leads contractors into trouble
Her proudest project: a 172,000 sq. ft. green HQ built in Cupertino
Her bestselling book Master of Delegation and the impact it’s making
How coaching can help owners build sustainable, scalable companies without sacrificing family time
---------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest
Feb 3, 2026
16 min

Jan 29, 2026
Jan 29, 2026
17 min
In this episode, Bruce Bean sits down with Lisa Vomero-Inouye, a San Diego-based real estate expert with an engineering background and a strategic mindset. Lisa shares her unique journey from NASA intern and civil engineer to a highly respected residential Realtor, explaining how her data-driven approach has helped her carve a niche serving clients—especially engineers—through logic, structure, and trust.
Together, they unpack the latest trends in the San Diego housing market, including skyrocketing HOA fees, why homeowners aren’t selling, and what’s shifting the age of first-time buyers. Lisa explains how rising costs, aging populations, and economic uncertainty are reshaping the real estate landscape in Southern California.
---------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest
Jan 29, 2026
17 min

Jan 28, 2026
Jan 28, 2026
22 min
What’s really happening inside San Francisco’s commercial real estate market? Will Cassriel, a dynamic tenant rep broker with JLL, joins Bruce Bean to share a ground-level view of office leasing trends, sublease strategies, and why he’s bullish on SF's future.
Will walks us through his unique journey—from selling Cutco knives and training to be a yoga instructor, to grinding his way into his dream role at JLL. He shares what it takes to break into commercial real estate, his passion for helping high-growth startups find the right space, and how SF’s market is rebounding with surprising strength.
If you're curious about current lease rates, market dynamics, and why the retail scene is starting to buzz again downtown, this is the episode for you.
---------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest
Jan 28, 2026
22 min

Jan 16, 2026
Jan 16, 2026
19 min
What do engineering, Apple, and co-living startups have to do with real estate success? In this inspiring episode, Bruce Bean sits down with Naeem Farokhnia, founder of Redwood Crest, to explore his unlikely journey from Iran to Silicon Valley—and eventually to commercial real estate.
Naeem shares how his technical background, years at Apple, and relentless curiosity led him to co-living entrepreneurship in San Francisco, and ultimately to managing and acquiring multifamily properties through syndication. He breaks down the challenges of tenant laws, the risks of co-living in California, and the rewards of smart real estate investing in landlord-friendly states like Texas.
----------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest
Jan 16, 2026
19 min

Jan 15, 2026
Jan 15, 2026
20 min
Greg’s story is a masterclass in entrepreneurial grit, strategic development, and what it takes to grow a commercial real estate business in today’s market. From humble beginnings selling homes in college to leading complex retail and mixed-use projects, he shares a candid look at lessons learned, risks taken, and how he’s shaping Sacramento’s commercial property landscape.
What you'll hear:
How a summer job in Oregon led Greg into real estate
The early deals and stumbles that set the foundation for Capital Rivers
How he transitioned from corporate roles at JPMorgan Chase and Sleep Train into launching his own firm
What "merchant building" means and why it's been key to scaling his business
The story behind building hangars on airport land
How Capital Rivers is blending economic development, brokerage, and property management
Why collaboration and creativity are core to his client relationships
----------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest
Jan 15, 2026
20 min








