Monday Jan 20, 2025
From the Big Apple to the Rose Bowl: Rich Enderlin’s Brokerage Success
In this episode of SF Commercial Property Conversations, host Bruce Bean sits down with seasoned real estate professional Rich Enderlin to explore his incredible journey from New York City to the West Coast, and his rise in the commercial brokerage world.
Rich shares how his early experiences in property management during the 1990s recession sparked his transition into brokerage. With stories of $60,000 commissions, the importance of mentorship, and building relationships, Rich dives into the highs and lows of a career in commercial real estate.
Listeners will gain insight into:
- The rigorous training that shaped Rich’s foundation at Marcus & Millichap.
- The evolution of technology in real estate, including CRMs and property management software.
- The burgeoning market for affordable housing and its impact on Los Angeles.
- How strategic networking and a robust database led Rich to multi-million-dollar deals.
Rich also discusses his time building BRC Advisors into a top brokerage firm in Los Angeles and the eventual collaboration with industry icon Rand Sperry.
Whether you're an aspiring broker or an industry veteran, Rich’s story is full of actionable insights and inspiration.
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